CHARLOTTESVILLE, Va. (WVIR) - Sixty seconds is all it takes to help reduce hunger in central Virginia. Shoppers at the Barracks Road Kroger in Charlottesville stuffed their baskets full of groceries on Dec. 6 to benefit the Blue Ridge Area Food Bank (BRAFB).

This year marked the sixth ‘Shop to Stop Hunger’, a virtual supermarket sweep, where people pack their carts with as much food as they can within a minute.

Over the years, the race has helped feed over 100,000 people in need who appreciate the efforts of the Blue Ridge Area Food Bank.

"I look at them and they say, 'you know, thank you, if it not, weren't for you I wouldn't be able to eat tonight.' said Michael McKee, the CEO of the BRAFB. "That really puts today in perspective, that's what it's really all about and that's the difference everyone in the community can make by dropping a couple of cans of food in barrels at the supermarket."

This year was the ‘Race of Champions’ where the past five champions doubled their efforts and teamed up with a partner to compete for the fastest shopper in Charlottesville.

Partnering with Kroger and Home Instead Senior Care, this year's race topped the charts totaling almost $100,000 worth of groceries to donate.

Awards were given out to the competitors for the most money raised, most food collected, as well as the most expensive food within a cart.

Winners of the competition received a trophy and a certificate for their work toward the cause. Not only do they get bragging rights, but they get to tell people how much they helped the BRAFB.