CHARLOTTESVILLE, Va. (WVIR) - The University of Virginia and the Central Virginia Small Business Development Center are partnering to facilitate a community project-based learning program called Propel.
Propel aims to address a wide range of business and technology problems, including market entry, marketing strategy, and financial analysis. The initiative engages UVA student teams to support real-world project challenges faced by local small businesses, start-ups, and nonprofit organizations.
“The students get real-world experience, course credit, They get to know businesses in the surrounding community, and solve problems, offer good solutions, and the businesses are getting access to this solutions,” SBDC Director Rebecca Haydock said.
Propel was created to find solutions during the coronavirus pandemic, but has now become a program that will continue as a course at the university.
Students will receive instruction through a Management Consulting and Decision Analytics course and be mentored by UVA alums from leading consulting firms.
There is no charge to participating organizations.