Internet quick to point out new IHOP logo looks similar to a tampon ad

Posted: Jun 12, 2018 6:24 PM Updated:

(WESH)-- On Monday, the restaurant chain formerly known as International House of Pancakes, or IHOP, announced that it would be re-branding to the International House of Burgers, making its new nickname IHOb (stylization theirs). The company even unveiled a new logo:


“Hob” isn’t really a common word, and it therefore makes saying the restaurant’s name slightly awkward, but it’s great to see a company actively combating the scourge that is breakfast food-centric restaurants.

But the internet was quick to notice something else about the new logo:


Yup, it's the exact same font as the one o.b. tampons use.

Twitter users were quick to make jokes: