Sweet Briar College (SBC) is welcoming prospective students to the campus that nearly closed after its former board and president claimed the school couldn't overcome financial struggles.
SBC is hosting students for visits to the Amherst County campus as part of Virginia Private College Week.
Admissions counselors and returning Sweet Briar students welcome high school juniors and seniors for informational sessions and tours.
The college says it's seeing fewer prospective students take advantage of private college week than in previous years.
Sweet Briar blames the low turnout on the fact that the college was supposed to be winding down its operations right about now.
Instead, the admissions office is working around the clock to enroll new and returning students for the fall.
“It honestly has not been a tough sell as you might think. I think the philosophy we're taking here is to provide all the information students and their families need, answer their questions honestly, and let them make the decisions that are best for them,” said Interim Chief Enrollment Officer Steven Nape.
Sweet Briar is hosting two sessions at 9 a.m. and 2 p.m. each day this week for Virginia Private College Week.
The college says about 65 to 70 new students reactivated their applications to come to Sweet Briar since the deal was reached last month to keep the school open.
Sweet Briar College is expecting about 300 students when classes start in late August.
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