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‘Feliz NaviMOB’ Cash Mob Hits Main Street Market - NBC29 WVIR Charlottesville, VA News, Sports and Weather

‘Feliz NaviMOB’ Cash Mob Hits Main Street Market

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Businesses in Charlottesville's Main Street Market were tallying up sales Saturday night from a mob of shoppers. The Cash Mob descended on the stores and restaurants in the complex on West Main Street Saturday afternoon for the Feliz NaviMOB.

Organizers handed out gift cards to the first 80 shoppers and say the cards went quickly.

Phyllis Hunter, owner of Spice Diva in the Main Street Market, said, "The Main Street Market is perfect here at Fourth and Main because we have all small, independently owned businesses and so if you want to patronize a small business, this is the perfect place. And it's just been great for us; we've had the second-best Saturday ever."

This was the Cash Mob's eighth shopping trip this year. They previously pumped cash into locally owned businesses on the Corner and on Jefferson Park Avenue.

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