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Virginia Film Festival Announces 2012 Adrenaline Film Project - NBC29 WVIR Charlottesville, VA News, Sports and Weather

Virginia Film Festival Announces 2012 Adrenaline Film Project

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The Virginia Film Festival is looking for people who can make a film in a flash.  The Adrenaline Film Project needs writers, actors, editors and directors, who have the ability to think on their feet.

Filmmakers have 72 hours – and a lot of caffeine – to work with when they sign up for the Adrenaline Film Project.  "It's actually more caffeine than adrenaline," said filmmaker Brian Wimer. 

The Virginia Film Festival is now accepting applications.  Twelve teams will be chosen to compete in the four-day challenge, which kicks off on October 31.

"You get an audience reaction right away," Wimer said.  "You think of a script on Friday and by Sunday you have an audience applauding.

The films will be shown on November 3, only two hours after the filmmakers' deadline.  Teams of all ages and experience levels are guided through the competition by experts.  This year's mentors are Rom Alejandro and Derek Sieg.

"It's a really compact program, but it's also a place where people can learn and be mentored by professional filmmakers," Sieg said.

Wimer has participated in the competition for four years and says the mentors keep the teams on the right track. "You have something that you know is good because it's been greenlit, but you have to have the energy to keep pushing and pushing and pushing it because that clock is always ticking," he said.

And the clock is ticking to enter the project - applications are due on October 12.

You can catch the Adrenaline Film Project films at the screening on November 3 at the University of Virginia's Newcomb Hall.  Audience members will cast their votes for the best film and, keeping up the quick speed, the winners will be revealed that night.


Virginia Film Festival
Press Release

The Adrenaline Film Project, a Virginia Film Festival staple since 2004, will once again play an important role as the Festival celebrates its upcoming 25th Anniversary from November 1-4 in Charlottesville.

The Virginia Film Festival is presented by the University of Virginia's College and Graduate School of Arts & Sciences.

Each year, the Adrenaline Film Project adds a highly-caffeinated jolt to the Festival proceedings by giving a dozen teams of filmmakers the chance to write, cast, shoot, edit and screen an original short film in 72 hours.

The entire event culminates in a competitive, packed-house screening at the University of Virginia's Newcomb Theater in which the audience votes for their favorite films. Awards are also handed out from a jury of VFF mentors made up of Festival guests, and often including high profile Hollywood producers and filmmakers.

The Adrenaline Film Project was founded and has been helmed for the past eight years by filmmaker and Charlottesville native Jeff Wadlow, who is unable to attend this fall, as he is in production on his upcoming feature for Universal Studios, Kick Ass 2. However, Wadlow helped hand-pick University of Virginia alumnus and longtime Adrenaline veteran Romulo Alejandro and director Derek Sieg, whose critically acclaimed debut film Swedish Auto opened the VFF in 2006.

"Rom Alejandro and Derek Sieg are the perfect filmmakers to take over for me this year," Wadlow said. "As much as I hate missing this 25thAnniversary Celebration, I feel like Adrenaline is in rock solid hands. In Rom, you have someone who knows the Adrenaline Film Project from every angle, having participated as a filmmaker, mentor, and technical director, and who has enjoyed award-winning success as a filmmaker himself. And Derek Sieg is an incredibly talented filmmaker who can bring so much to the table from his already impressive career."

Sieg, whose VFF debut in 2006 showcased not only his film but a soon-to-be major Hollywood star in its lead actress January Jones, is excited about the idea of returning to his home turf. "I literally grew up coming to the Virginia Film Festival, and it had a lot to do with inspiring me to become a filmmaker myself," Sieg said. "So I am really excited about coming back to work with the Adrenaline participants this year."

While the personnel is changing this year, Alejandro promises that filmmakers and teams should expect the same brand combination of talent and energy they've come to know and love. "More than anything else, Adrenaline is all about the passion these participants bring to the table. Our job is to encourage and channel that passion, with the help of an outstanding group of mentors, often including high profile Festival guests. We're looking forward to another great year."

The Adrenaline Film Project provides exciting opportunities on both sides of the camera, Alejandro said. "This is a great chance for actors from throughout Central Virginia to get valuable experience in front of the camera, and to get an abbreviated sense of what the filmmaking process is all about. Anybody who has participated will tell you actors are a huge part of Adrenaline's success."

The Adrenaline Film Project experience begins with an "Actors Meet and Greet" in Newcomb's main lounge on the 3rd floor from 7:00 p.m. to 10:00 p.m. Tuesday, October 31, 2012. Then, the teams gather again for the official kickoff meeting on Wednesday October 31 at 5:00 p.m., at which point the clock starts on the 72-hour process.  Each team must turn in the final cut of their film by 5:00 p.m. on Saturday, November 3 in advance of the screening later that evening.

Teams interested in participating in the Adrenaline Film Project can find the application and additional submission guidelines online at http://www.virginiafilmfestival.org/adrenaline-film-project/.

Applications are available to filmmakers beginning September 19 and are due by 5:00 p.m. October 12. Teams will be notified of their acceptance on October 19.

Applications can be delivered to the Virginia Film Festival's office at:

617 West Main St
Charlottesville, VA 22903
Hours: M-F 9:00 a.m. - 5:00 p.m.

Or materials can be mailed to:

Virginia Film Festival
ATTN: Adrenaline Film Project
PO Box 400869
Charlottesville, VA 22904

Premier Sponsors for the 2012 Virginia Film Festival are The AV Company, Charlottesville Albemarle Convention & Visitors Bureau, Flow Automotive Companies, The Joseph and Robert Cornell Memorial Foundation, Regal Entertainment and the Virginia Film Office.

The 2012 Adrenaline Film Project is presented by the Pepsi-Cola Bottling Company of Central Virginia and supported by the U.Va. Robertson Media Center.

For more information, visit http://www.virginiafilmfestival.org/.

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