Charlottesville Businesses Connect to Abolish Cancer
There's an effort underway to connect businesses in Charlottesville to fight cancer. The idea is to create a buzz in the community by using social media to raise money for cancer charities.
Abolish Cancer is a non-profit that started in Charlottesville. It uses Twitter to raise money for cancer organizations around the country but this morning it's kicking off a new platform for businesses in the community to connect and get involved.
The fundraiser began at 10 a.m. at the Mudhouse Coffee on the Downtown Mall. From February 6 until February 12 the coffee shop and several other businesses including The Downtown Grille and Hamiltons' Restaurant will donate a portion of sales to a participating cancer charity of your choice.
Darah Bonham, the founder and president of Abolish Cancer, said there are six charities involved including the Gift of Life Bone Marrow Foundation and the Pancreatic Cancer Action Center.
"Not only will we get the funds donated which is very important to those respective cancer charities but also we'll create the awareness which is just great for the organizations involved," Bonham said.
Abolish Cancer hopes to connect businesses in other communities to raise money for cancer organizations.
Participating Merchants: Eco Tulips, Maya Restaurant, Baja Bean, Albemarle Baking Company, The Downtown Grille, Hamiltons' at First & Main, Mudhouse Coffeehouse and The Ivy Inn.
Participating Cancer Organizations: The Gift of Life Bone Marrow Foundation, The Pancreatic Action Network, The Sarcoma Foundation of America, The B+ Foundation, The UVA Cancer Center and the Colon Cancer Alliance.
Charlottesville Businesses Connect to Abolish CancerMore>>
Jennifer Von Reuter joined the NBC29 news team in June 2009 as a general assignment reporter. Prior to joining NBC29, Jennifer worked as an anchor and reporter for WHAG-TV in Hagerstown, MD. Email/Follow on Twitter/ Full Story